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Tips, advice and common sense from thirty years of writing - and marketing - articles

Want lots of valuable how-to information on getting published and want it now? Each Wooden Horse Special Report is written by Meg and is 5-20 pages packed with tips and advice from her years of writing, teaching and running the Wooden Horse - as well as her thirty years as a high-tech marketing executive.

The reports are instantly available by downloading (you will need the free Adobe Acrobat Reader to open them).

Each is $5.95.


Special Report #1: Calendar Queries: How to Line Up a Steady Stream of Assignments for Next Year

You will learn:

  • Why the months of June, July and August are especially important to freelance writers
  • How to use a magazine's own planning process to get assignments
  • Why you sometimes should break the rules in special queries
  • Why long-range planning can be so effective


Special Report #2: Getting Paid: You Wrote the Article; Now Make Sure You Get The Money

You will learn:

  • How to avoid making the major mistakes most writers do
  • How to make it easy for the publisher to pay you
  • How to stay friends with the editor
  • Know the right time to step up the pressure
  • Spot which magazines you should avoid
  • Know where to complain
  • How to know if you must sue and what to do


Special Report #3: Writing Query Letters: Use the Same Proven, Customizable Letter This Veteran Writer Has Successfully Used for Years
This is excerpted from Meg's book, Writing for Magazines: Twelve New Things Writers Must Do Today to Make Money

You will learn:

  • How to write a query letter in 15 minutes or less
  • How to get all the information onto a single page
  • How to instantly overcome the editor's fundamental objection
  • What never to include
  • How to slant the letter to be right for each magazine
  • What magic words give you special consideration by the editor
  • How to ask for the assignment


Special Report #4: How to Send 50 Queries Per Week

 


Special Report #5: Cut Down on Rejections: Know The Articles Editors Want - and When

You will learn:

  • Why today's competitive environment requires new tools
  • How editorial calendars can catapult your writing career
  • Where to find the calendars you need
  • What information not to use
  • How to spot hidden writing opportunities
  • Why writers without calendars are the last ones to get jobs


Special Report #6: Magazine Marketing Data: The Hidden Advantage for Savvy Writers - The Editorial Concept

You will learn:

  • Why articles, who ignore the magazine's marketing image, will always be rejected.
  • Where to find the information and know whether it's up-to-date.
  • What the editors want you to do when they say: "We'd like to see more of your writing."
  • How to keep your articles on track.
  • Why editors today must have articles that fit their magazine's concept.


Special Report #7: The Secret to Becoming a Full-Time Article Writer: The ROLL Concept

You will learn:

  • How to become a highly efficient "writing machine."
  • The one major secret to full-time writing.
  • How to get 25 queries from one interview - or one research trip.
  • Real-life examples of how full-timers work.
  • How to use "beats" to be paid more.
  • Know why to turn down article jobs.


Special Report #8: Forget the Editors – How to Sell the People Who Really Count

You will learn:

  • The biggest mistake writers and publicists do when pitching magazines.
  • How to find a fail-safe way to interest editors.
  • Where to find the information you need.
  • How not to be taken in by skewed data.
  • How to make your query or press release really kick the editor between the eyes and get noticed.


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