O, The Oprah Magazine launches today

April 19, 2000 - O, The Oprah Magazine, wants to help women live their lives to their best ability. The premier issue, which reached newsstands today with a total of one million copies, should appeal to Ms. Winfrey's diverse and wide audience.

Editorial direction of this women's lifestyle glossy is targeted to "give confident, smart women the tools they need to explore and reach for their dreams, to express their individual style and to make choices that will lead to a happier and more fulfilling life," according to the title's website.

Editor-in-Chief Ellen Kunes guides the title that will be published bimonthly for May/June and July/August. Monthly issues are due to start in September. O, The Oprah Magazine is a venture between Ms. Winfrey's Harpo Entertainment Group and Hearst Magazines.