M-Business new opportunity for "mobile" writers

July 24, 2000 - M-Business, due to launch in October, will provide information and resources relating to the mobile economy, targeting business and technology executives who are responsible for mobile business initiatives.

The monthly title will have "penetrating, analytical coverage of the trends, business models, technologies, policies, and players defining the mobile business landscape," according to its publisher.

The title's related web site, outlines standard M-Business coverage:

• news and analysis
• first movers
• business models and case studies
• personalities
• key rules and trends
• marketing strategies
• global developments
• standards, policies and politics
• technologies
• mobile devices
• company start-ups
• VC financing
• business partnerships
• mergers and acquisitions
• mobile industry metrics

Industry debates, best practices guidelines and global initiatives will appear in report sections.

The CMP Media Inc. title will have a qualified circulation of 125,000. Editorial inquiries can be directed to Morwenna Marshall, Editorial Director, mmarshall@cmp.com or at 415-905-2324.