Sports Illustrated Adventure launches

April 23, 2001 - Writers who are knowledgeable about mountain biking, windsurfing, rock climbing, marathons, triathlons, or skiing (to name a few), should take a look at Sports Illustrated's new title, SI Adventure.

The 24-page supplement, which will be included in nine issues of Sports Illustrated this year, will go out to 400,000 subscribers. These readers participate in three or more outdoor/extreme sports regularly, and have a median age of 28 and household income of $50,000.

For a quick sneak look, take a look at SI Adventure's website for more content clues.

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