The Archives, September 2000

Gusto targets Hispanic women with bold and strong flavors

September 27, 2000 - Yes, Gusto is a cooking magazine, but what's different is the audience, one that's not so easily pigeon-holed. Full Story

Write for Internet management types in dotCEO

September 27, 2000 - Internet chief executives will start the new year with a new publication, dotCEO. Here's some content factors. Full Story

Medical Design News delivers industry updates

September 27, 2000 - Penton Media will launch Medical Design News in January, 2001, targeting a variety of engineering-types in this industry. Here are some more details. Full Story

Real Simple refines content mission statement

September 27, 2000 - Real Simple is not a having such a simple launch, but that's not unheard of in the magazine industry. A new focus on the warm and fuzzy has replaced stark post-modernism. Content is centered on a feel-good lifestyle that simplifies things for working women with families, emphasizing reality, wonder and joy instead of perfection. Writers should review their pitches and tweak as necessary.

Civilization stumbles; no recovery news yet

September 27, 2000 - Civilization, the 6-year-old Library of Congress-associated magazine published by Worth Media is set to step out of the arena after the October/November issue. The title is in the process of separating itself from the Library of Congress, while Worth Media will retain the trademark.

A Worth Media spokesperson indicated that they are "committed to the Civilization brand and [have] big plans for its future." Writers beware.

Teen Vogue emphasizes fashion and serious issues

September 25, 2000 - It's official - Teen Vogue has made it's predicated debut to the 12- to 17-year old teenage girl market. Here's some content clues. Full Story

My Generation to target antsy baby boomers

September 25, 2000 - In won't be available until March 2001, but My Generation is gearing up to answer the challenges presented by the baby boomer, 50+ reader market. So what does that mean? Full Story

Yoga is a hot topic for writers

September 25, 2000 - Almost 200,000 in the United States subscribe to Yoga Journal, the 25-year-old publication that covers this eclectic discipline. The current issue reveals how varied content can be. Full Story

Modern Maturity's editorial content splits

September 11, 2000 - Admitting it is becoming nearly impossible to edit a single magazine that appeals to people from age 50 to 100, Modern Maturity is going to split its content along the 65-year-old age line.

7 million readers from 56- to 65-years-old will receive the title with content geared towards their interests, while the other 10.9 million readers 66-year-old and over will be attracted by the title's coverage geared towards their concerns. The magazines are both published by the American Association of Retired Persons (AARP). Our database has useful information for writers.

Foreign Policy celebrates thirty with new opportunities for freelancers

September 21, 2000 - Foreign Policy magazine is now 30 years old and is certainly not over the hill. Full-color, a new format and more issues per year add to the magazine's new look. And more columns and sections are cause for freelancers to celebrate. Full story.

USA Weekend increases writing opportunities with special pop-up sections

September 20, 2000 - USA Weekend, the well-known newspaper magazine insert, will start publishing ten special guides a year, with topics ranging from personal finance to Internet shopping. What are you waiting for? Full Story

Writers beware: Details launches another "first" issue

September 20, 2000 - Details, the ever changing lifestyle magazine for men, has reinvented itself once again. Here's the latest on audience age and editorial content. Full Story

Telecom Business revamps content and opens door to writers

September 20, 2000 - Telecom Business, scheduled to launch its premier issue in October, is being reborn, not only in terms of the targeted audience, but also in design and editorial content. Get the query/submission scoop here. Full Story

Metalmag.com new construction title

September 20, 2000 - Metalmag.com, circulated to 29,000 metal roofing and building contractors, architects and owners, has recently launched its Fall 2000 issue. The publication will be published bimonthly in 2001 and features news, how-to articles along with commercial and residential project profiles. Check the 2001 editorial calendar for more specific editorial information.

Extreme sports pubs fold, two others don't launch

September 18, 2000 - Eight days ago, Wave Action, Pit Bodyboard, Wakeboard and MXRage ceased publication. Part of Broadband Interactive Group's Bluetorch, the quarterly titles proved to be unprofitable. Two new planned titles, Skate and Swerve, have also been scrapped.

Writers familiar with stars, heavenly not Hollywood, have new venue

September 13, 2000 - Space.com has launched a new bimonthly title, Space Illustrated, aimed at the average Joe, but also acquired the b-to-b publication Space Business International. Gen S? Living on Mars? Emerging space technologies? It's all there for the writing. Full Story

Shopaholic writers who love New York should check New York Shops for opportunities

September 13, 2000 - What could be better than combining a love of shopping with the glut of New York stores offered up for review? That's the premise of New York Shops, a new quarterly title from New York magazine. Full Story

The American Spectator's bid for recovery

September 11, 2000 - In 1996, The American Spectator had a circulation of 210,000, but currently flounders at 100,000. Can a new owner, editor and editorial focus resuscitate this 33-year-old conservative political journal? Full Story

NewsAfrica seeks upbeat, positive reports

September 11, 2000 - Writers who like to research and write positive news stories might find a challenge at NewsAfrica, a recently launched weekly news magazine that is trying to "fight the prevailing mood of cynicism and despair about Africa." Published in London, the title's U.S. editorial liaison, Bill Minter, can be reached in Abilene, TX at 915-673-6725.

Overhauls of Brand Marketing and Executive Technology should be reviewed by writers

September 6, 2000 - When magazines change their looks, editorial content and focus may shift as well. Here's some insight into the makeovers of Brand Marketing and Executive Technology. Full Story

Stuff and Maxim show signs of continued growth

September 6, 2000 - Writers should take note of Dennis Publishing's two hot men's titles. The ratebases for both Maxim and Stuff are increasing even beyond the predications reported in our July 12 article. The first half of 2001 will see Maxim with a 2.25 million ratebase, while Stuff climbs to 850,000. Writers looking to query for opportunities can find helpful information in our database.

Health has named a beauty and fashion editor, Colleen Sullivan, formerly the title's beauty editor only. (September 27)

High Wired Sports, formerly All-Stater Sports, recently re-launched after being acquired by HighWired.com. Coverage is about the local, regional and national high school sports scene. (September 27)

Talk has a new entertainment editor, Maggie Buckley, formerly with Harper's Bazaar. (September 27)

TV Guide has appointed a new executive editor, Steve Sonsky, and a new managing editor, Jill Rachlin Marbaix.

Gourmet has a new editor-in-chief, Ruth Reichl. (September 25)

Empire is a newly launched magazine aimed at New York City's gay community. Acting editor Matthew Bank is asking for stories about appropriate celebrities, fashion, trends, travel, investing, health, and interior design. Contact him at the magazine, 230 W 17th Street, 8th floor, New York, NY 10011, (212) 352-3535, e-mail: empire@hx.com.

Revolution, a monthly music title for readers 21 to 34, mostly male, has launched. Query editor-in-chief Neil Feineman about hip hop, r&b, soul, drum'nbase, garage, and house music at the magazine, 150 N Hill Drive, Brisbane, CA 94005, (415) 468-4684, e-mail: neil@planetrevolution.com.

Millionaire Magazine has a new editor, Robin White. Send your luxury lifestyle stories to her at the magazine, 18 Plantation Park Drive, Bluffton, SC 29910, (843) 757-6600, e-mail: rwhite@millionaire.com. (Sep 21)

Wireless Systems Design, a Penton Media publication, has appointed a new editor-in-chief, Cheryl Ajluni, formerly a technology editor for Penton's Electronic Design. (September 20)

Magic Window Magazine, a children's title for ages 4-10, is re-launching after being absent for 12 years. The publication, revived by founder Jerry Hoffman, includes short articles and stories that promote literacy. (September 20)

In Style has appointed a new editorial manager, Lavinel Savu, formerly the founding managing editor of O, The Oprah Magazine. (September 13)

Inside: The Business of Entertainment, Media & Technology has chosen an editor for the new title, Richard Siklos, who is also the business editor for Inside.com. (September 13)

Coast Magazine, the California-based lifestyle publication with a circulation of 46,000, was purchased by Freedom Communications. The newspaper publisher has its eye on creating a magazine division catering to the Orange County market. (September 13)

The Private Equity Analyst, a newsletter published by Asset Alternatives, Inc., is now under the umbrella of Wicks Business Information. (September 13)

Zillions, Consumer Union's 20-year-old bimonthly consumer report for kids, has ceased print publication in favor of going strictly online. The cyberzine, Zillions.org (not .com), launched earlier this month to "reach more young people" and combat rising postage and paper costs. (September 13)

TelecomClick (.com), an IndustryClick web site community for the telecommunications industry, has named a content director, Dan O'Shea (doshea@industryclick.com). Mr. O'Shea was formerly the founding editor of Upstart. (September 13)

Shape, a health and fitness title from Weider Publications, will launch its seventh international edition in October with Shape South Africa. Touchline Media is the joint venture partner. (September 13)

Real Simple has a new managing editor, Carry Tuhy, who has been filling in for that position since May. (September 13)

Cosmopolitan appointed a new executive editor, Michele Promaulayko. (September 13)

Leading the Artful Life is a recently launched newsletter which will be published six times a year to subscribers of Mary Engelbreit's Home Companion. The focus is on easy craft projects, simple recipes, useful gardening tips and decorating ideas, along with flea market and antiques show listings. (September 11)

PC Magazine and Smart Business for the New Economy will move to the business-publications group of Ziff-Davis Media, leaving only Yahoo! Internet Life, FamilyPC and Expedia Travels Magazine (soon to be launched) to form the consumer magazine group. (September 11)

Folio: has named a new editor, Teresa Ennis, formerly the title's senior managing editor. (September 11)

Fortune has appointed a new senior editor for the Technology section, Peter H. Lewis, formerly with The New York Times. (September 6)

The Writer has a new managing editor, Rebecca Dinan Schneider. (September 6)

Business Finance, Windows 2000 Magazine, NEWS/400, SQL Server and Selling AS/400 Solutions are now part of Penton Media's Advanced Technology Media division after being acquired from Duke Communications. (September 6)

FHM will be launched in Hungary towards the end of September, the third international push for this magazine. The title is aiming for publication in 20 countries by April 2001 and is now more than half way there. (September 6)